Reasons to Visit
Samoans love their food and that is reflected in their restaurants. Menu's may well be limited by availability but everything they have will be freshly caught that day, often simply prepared the food is rarely gourmet but the ingredients are incredible. Weekends revolve around food with Saturday being almost entirely dedicated to the preparations for the enormous Sunday Umu which is often followed by a long sleep by the beach.
Samoa sits on the Pacific 'Ring of Fire' and there is evidence of this everywhere, with Savai'i still being active. A visit the village of Saleaula which was buried by a eruptions between 1905 and 1911 is a strange experience as you walk through buildings on a thick carpet of solid lava.
Few places in the world can be as laid back as Samoa. There is nowhere where you will feel rushed or pushed along and with that comes a wonderfully friendly approach to every aspect of life.
It does not take long to realise why this tiny island continues to produce such astounding rugby players. The average physique combined with the fact that they learn to play on incredibly hard pitches or the sharp black lava sand makes for some tough and very quick players!
Samoa is blessed with incredible natural beauty; the unspoilt islands are dominated by rugged mountain ranges, fringed with coral reefs and blue lagoons, stunning beaches, rainforests, lava fields and blow holes. This diverse landscape is the remnants of ancient volcanic activity, and one of the many things that make Samoa the wonderfully unique place it is.
Because the beaches around the Southern coasts of both Upolu and Savai’i have very little reef protecting them from the waves, Samoa is a surfers paradise. People travel from all over the world to surf here and there are lots of surf schools dotted along the coast.
Polynesian people are amongst some of the friendliest in the world and there is no better way to experience this first hand than to stroll amongst the flea markets and fresh food markets. Drink Kava with the local people and learn more about every day life in the Polynesian Islands.
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New Zealand & the South Pacific
Upolu is Samoa's second largest but most populated island, home to the bustling capital of Apia. The gentle coastal road winds through sleepy little villages and around glorious bays, with tantalising turnings leading you out to sublime beaches or up into the mountainous interior.
In places the island is not protected by the fringing reef, meaning impressive surf rolls in to pound the exposed volcanic shores; in other areas the lagoon is tranquil, crystal clear, and teeming with bright tropical fish.
Apia houses the Museum of Samoa, as well as the Robert Louis Stevenson Museum at Villa Vailima and the Madd Gallery. The vibrant Maketi Fou (the town's main market) is alive 24 hours a day, and during the week there are bargains to be found at the flea market.
Scores of colourful buses line the streets behind the markets awaiting passengers for the surrounding settlements, transporting villagers back to the gentle pace and sleepy atmosphere of the rest of the island.
40 miles away
Include a visit to Upolu on your tailor-made trip around Samoa by contacting one of our specialists...
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Further reading:Tours in SamoaWhen to GoHighlightsPlaces to GoThings to DoAccommodationAbout Samoa
Other countries in Australasia:AustraliaNew ZealandFrench PolynesiaThe Cook IslandsFiji
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