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A tiny village with an incredible setting right at the foot of the famous Hill of Seven Colours, Purmamarca is a charmingly sleepy little place with a daily handicrafts fair in the square, which has a smattering of cafés and shops around it.

Purmamarca, Argentina The whitewashed adobe church, Iglesia de Santa Rosa, is beautiful, and entirely typical of the area, with a 500 year old tree outside it, and with its one excellent hotel, Purmamarca is the ideal place to stay while exploring the Humahuaca Gorge.

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Audley Travel specialist Olivia

Start planning your tailor-made trip to Purmamarca by contacting one of our Argentina specialists

Suggested itineraries featuring Purmamarca

Our itineraries will give you suggestions for what is possible when you travel in Purmamarca, and they showcase routes we know work particularly well. Treat them as inspiration, because your trip will be created uniquely by one of our specialists.

Map of Purmamarca

Places & hotels on the map

    Places near Purmamarca

    Our expert guides to exploring Purmamarca

    Written by our specialists from their own experiences of visiting Purmamarca, these guides will help you make the most of your time there. We share both our practical recommendations and the best ways to appreciate Purmamarca at its best.

    • Driving Argentina’s wild northwest: Salta to Mendoza on Ruta 40
      Road to Cachi from Salta or viceversa

      Driving Argentina’s wild northwest: Salta to Mendoza on Ruta 40

      Driving Argentina’s wild northwest: Salta to Mendoza on Ruta 40

      Between Salta and Mendoza in northwest Argentina lies a yawning, unforgiving landscape dominated by Andean ranges, desert and badlands. Few visitors set foot there. Audley specialist Melissa explains why it makes for a classic Argentinian road trip on Ruta 40.

      10 min read

      Read this guide

    Accommodation choices for Purmamarca

    We’ve selected a range of accommodation options for when you visit Purmamarca. Our choices usually come recommended for their character, facilities and service or location. Our specialists always aim to suggest properties that match your preferences.

    Ideas for experiencing Purmamarca

    Our specialists seek out authentic ways to get to know the places that could feature in your trip. These activities reflect some of the experiences they've most enjoyed while visiting Purmamarca, and which use the best local guides.

    • Humahuaca Gorge
      Pre-Columbian settlement at Pucará, Tilcara

      Humahuaca Gorge

      Humahuaca Gorge

      Set off from Purmamarca, having first visited the village and enjoyed the Hill of Seven Colors from close quarters. You will pass through the oasis village of Maimara, with its onion and garlic fields and dramatic colored mountain backdrop, known as the Artist's Palette because of the range of hues visible.

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