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The Norman, Tel Aviv

The Norman Tel Aviv

Located in the heart of the UNESCO-protected White City, a district celebrated for its large collection of historical Bauhaus style buildings and eclectic mix of Modernist architecture, The Norman sets the bar high for Israel’s boutique hotel hospitality. Housed in two pre-Bauhaus buildings divided by a leafy citrus garden, it impresses with glamorous 1920’s style decor, a rooftop infinity pool, a spa, and a wellness terrace that overlooks the city’s skyscrapers. There’s 50 individually designed rooms and luxury suites, all of which feature bespoke artworks, lavish soft furnishings, and fresh flowers. Modern amenities include Bluetooth radios, Nespresso machines, minibars stocked with premium spirits, and comfortable beds with Frette linens. 

Elsewhere, you’ll find the ground floor Alena Restaurant for European-inspired gourmet cuisine with fresh Mediterranean ingredients, the Tel Aviv outpost of the London-based Dinings for Izakaya style Japanese tapas, and the 1940s style Library Bar for light meals, cocktails, and nightcaps. The hotel also has a team of helpful staff who will advise on nearby attractions, including the beach, the Rothschild Boulevard, and the Neve Tzedek that has become one of the city’s trendiest suburbs for its village-like atmosphere and wealth of restaurants, cafes, galleries, and craft shops.

Our rating: First Class

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Rooms

Spread across two restored pre-Bauhaus townhouses, the 50 individually designed and airy rooms and suites feature boutique style decor, bespoke artworks, lavish soft furnishings, and fresh flowers. Modern amenities include Bluetooth radios, Nespresso machines, minibars stocked with premium spirits, comfortable beds with Frette linens, and bathrooms with rain showers. 

The main building at 25 Nachmani Street has 30 rooms in varying layouts. For added luxury, many of the suites next door at 23 Nachmani Street feature small kitchenettes, upgraded amenities, and larger living spaces that are ideal if you’re planning for a longer stay or have children.

Location

Located in the heart of Tel Aviv’s White City, a UNESCO-protected site celebrated for its large collection of historical Bauhaus style buildings, eclectic mix of Modernist architecture, contemporary art galleries, and designer shops. The beach is just a ten-minute walk away from the hotel while the leafy Rothschild Boulevard, the fashionable Neve Tzedek district, and the city’s excellent restaurants are all within easy reach.

Food and drink

The ground floor Alena Restaurant serves breakfast as well as imaginative European-inspired cuisine with fresh Mediterranean ingredients for lunch and dinner. Indoor and outdoor seating is available. Equally tempting is the Tel Aviv outpost of the London-based Dinings for Izakaya style Japanese tapas and the 1940s style Library Bar for light lunches, afternoon teas, cocktails, and nightcaps. 

Facilities and activities

The Norman has a rooftop infinity pool that opens from 1st March to 1st November, weather permitting. There’s also a 24-hour gym and a spa with private treatment rooms. Personal training is available on request, but charges apply. The hotel also offers valet parking services in an undercover private facility.

Our opinion

We love the high level of service at this elegant boutique hotel in Tel Aviv’s White City. It also hits the mark for its glamorous 1920s decor, impressive Israeli art collection, and attention to detail throughout.

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    Where possible, we like to offer a range of accommodation for each stop of your trip, chosen by our specialists as some of their favourite places to stay. To help you make the right choice, we give each property a rating based on its facilities and service, but we also look for hotels with distinct character or a location that can’t be bettered.

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    Experiences while staying here

    The following activities are designed to give you the most authentic experiences of the area where you’re staying. We work with local guides, who use their knowledge and often a resident’s eye to show you the main sights and more out-of-the-way attractions. Our specialists can also suggest outdoor pursuits and activities, such as cooking classes, that will introduce you to the traditions of the area’s inhabitants.

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