Skip to content
Tótem Madrid

Tótem Madrid

Located in Madrid’s fashionable Salamanca district, just a ten minute walk from El Retiro Park and surrounded by designer shops, the Tótem offers a sophisticated base from which to explore. Passing through the chic, modern lobby you’ll find a decadently-styled lounge bar with deep teal sofas, wooden floors, accent wallpaper and vintage-inspired artwork.

By contrast, the adjacent restaurant is light and airy with pale woods and Scandinavian-style furniture set by large windows overlooking the street. The à la carte breakfast offers diverse choices and the Mediterranean dishes served later in the day have a distinctly international influence.

The hotel is set in an elegant 19th-century building and its original, sweeping wooden staircase has been restored and leads up to the 64 rooms which are linked by soft grey corridors. The rooms feature stylish, pared-back design with white linens, wooden floors, mid-century-style furniture and large windows. Views look out over the street or a quiet, internal courtyard.

The hotel also has a small gym and offers easy access to Madrid's most fashionable shopping.

Our rating: Medium

Speak to someone
who's been there

Audley Travel specialist Cara

Start planning your tailor-made trip by contacting one of our Spain specialists

Rooms

Rooms are decorated in soft grey and white tones, illuminated by plenty of natural light from windows looking onto either the courtyard or Calle de Hermosilla. Understated but refined, each room also has a small sofa area to relax in, as well as standard amenities like smart TVs, air conditioning and free Wi-Fi. Bathrooms provide comfy robes and slippers and all feature walk-in rain showers, while attic rooms also have deep bathtubs.

Location

Situated in the heart of the stylish Salamanca district, the hotel sits among some of the city’s best streets for gourmet food and high-end shopping. Though outside of the heart of the city, it’s only a ten minute walk to El Retiro Park, while the Museo del Prado is about 25 minutes away on foot.

Food and drink

The hotel pays tribute to the Lost Generation with its main restaurant and bar, Hermosos y Malditos, named for the Spanish translation of F. Scott Fitzgerald’s book The Beautiful and Damned. Breakfast is served à la carte each morning in Hermosos restaurant and on Sundays you can enjoy a special brunch menu. Lunch and dinner at Hermosos come from a loosely Mediterranean menu with an international influence, while cocktails at the Malditos bar have a decidedly New York twist.

Facilities and activities

The hotel has a small gym.

Our opinion

We love the stylish Tótem Madrid for its sophisticated interior design and stately location. The hotel is set in an area of wide streets lined by grand 19th-century buildings that is popular with the most fashionable madrileños.

Madrid tour ideas

Nearby accommodation

Nearby places

Places & hotels on the map

    Alternative places to stay nearby

    Where possible, we like to offer a range of accommodation for each stop of your trip, chosen by our specialists as some of their favourite places to stay. To help you make the right choice, we give each property a rating based on its facilities and service, but we also look for hotels with distinct character or a location that can’t be bettered.

    • Catalonia Las Cortes, Madrid

      Catalonia las Cortes

      Medium

      In the middle of the Las Letras district just off the Plaza de Santa Ana, Catalonia Las Cortes is a small boutique hotel offering understated elegance in the heart of Madrid

    • H10 Villa de la Reina, Madrid

      H10 Villa de la Reina

      Medium

      The H10 Villa de la Reina is a small, boutique hotel offering stylish accommodation in the heart of Madrid. It is set in a stately, early-20th century building that combines period charm with contemporary style.

    • Hotel NH Madrid Nacional, Madrid

      Hotel NH Madrid Nacional

      Medium

      Centrally located on the Paseo del Prado, the Hotel NH Nacional Madrid is conveniently situated for exploring some of Madrid’s best museums and parks. Rooms are sleek and stylish and offer great value for money.

    • NH Collection Madrid Suecia, Madrid

      NH Collection Madrid Suecia

      First Class

      Once one of Ernest Hemingway’s haunts, the NH Collection Madrid Suecia is a comfortable, contemporary hotel with vintage styling and a panoramic roof terrace. Its convenient central location also makes it a handy option for exploring the city.

    • Only YOU Hotel, Madrid

      Only YOU Boutique Hotel

      First Class

      Simultaneously classic and creative, Only YOU Boutique Hotel offers refined comfort and original styling in the heart of Madrid. Its convenient location, individual style and historic touches make it a memorable base in the city.

    • URSO Hotel & Spa, Madrid

      URSO Hotel and Spa

      Deluxe

      URSO Hotel and Spa sits in a quiet location just outside central Madrid. Coupled with an air of refined sophistication it ensures a calm, relaxing stay in a historic property that retains plenty of its period features.

    • Westin Palace Madrid, Madrid

      Westin Palace Madrid

      First Class

      Opened in 1912, the Westin Palace Madrid is one of the city’s most stately and historic hotels. It is located just opposite the Museo del Prado and Parque del Buen Retiro, ensuring easy access to the city's prime attractions.

    Experiences while staying here

    The following activities are designed to give you the most authentic experiences of the area where you’re staying. We work with local guides, who use their knowledge and often a resident’s eye to show you the main sights and more out-of-the-way attractions. Our specialists can also suggest outdoor pursuits and activities, such as cooking classes, that will introduce you to the traditions of the area’s inhabitants.

    • Ávila and Segovia
      Roman aqueduct, Segovia

      Ávila and Segovia

      Ávila and Segovia

      You’ll visit two of the historic cities of Castilla y León — UNESCO World Heritage Sites Ávila and Segovia — on this full-day tour. You’ll stroll their winding streets and see their monumental medieval fortifications, palaces and cathedrals, and Segovia’s Roman aqueduct.

      View details
    • El Escorial and Valley of the Fallen
      Monastery, El Escorial

      El Escorial and Valley of the Fallen

      El Escorial and Valley of the Fallen

      You can explore two very different periods in Spain’s history on this half-day tour from Madrid that takes in the monastery-palace of El Escorial as well as the poignant civil war memorial the Valley of the Fallen.

      View details
    • Museo del Prado and Centro de Arte Reina Sofía
      Museo del Prado, Madrid

      Museo del Prado and Centro de Arte Reina Sofía

      Museo del Prado and Centro de Arte Reina Sofía

      You can explore the vast collections at the Prado and Centro de Arte Reina Sofía in Madrid on this guided half-day tour. It offers an expert’s insight into the history of Spanish art, as well as its most prestigious museums.

      View details
    • Toledo visit with wine tasting
      Cityscape, Toledo

      Toledo visit with wine tasting

      Toledo visit with wine tasting

      Toledo’s rich history, architectural diversity and cathedral come to life on this full-day privately guided tour to the city from Madrid. You’ll also have time to visit a local vineyard to tour the cellars and sample its wine.

      View details